Marketing

Marketing that starts from what actually happened.

Every sale, booking and visit lands on one customer record. Your audiences are built from that record, and what you send them is checked for consent first.

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Batch.Harbor & PineIllustration

Saturday tasting

Ready

1 · AudienceRegularsA saved segment
2 · MessageText and emailOne campaign, both channels
3 · ConsentOpted in onlyChecked per recipient
4 · SendSentRecorded per message

Audience rules

Visited ten times or more
Has a mobile number on file
Not on the suppression list

Text

Harbor & Pine: Saturday’s coffee tasting has a few seats left. Book on our page. Reply STOP to opt out.

Batch.Harbor & Pine

A few seats left for Saturday

Anyone who has not opted in is skipped, and recorded as skipped.

Reach

Send to an audience, not to a list somebody exported.

A segment is a query over your own customer records, so the audience is current on the day you send to it.

Audience segmentsGroup customers by visits, spend and the details already on their record, then reuse the segment.
Text and email campaignsWrite the message once and send it to a segment on either channel, or both.
Consent before every sendConsent is evaluated per recipient at send time and fails closed: no record of consent, no message.
Quiet hours and suppressionA recipient inside quiet hours or on the suppression list is held back rather than mailed anyway.
A2P 10DLC statusUS carriers want a business’s brand and campaign registered before it texts customers. Batch keeps that registration status beside your texting settings.
Opt-outs that stickAn opt-out is recorded against the person, so it holds for the next campaign too.

Bring them back

Reasons to return, applied at the counter.

Loyalty, gift cards and promotions live in the register, so nobody has to remember them at checkout.

Loyalty pointsPoints accrue when a sale closes and are redeemed at the register.
Gift cardsIssue and redeem gift cards, with every movement on a ledger you can read.
PromotionsSet a promotion up once; a qualifying order picks it up at checkout.
Receipts that reach the customerA digital receipt is something the customer keeps, on the record they already have.

Bookings and profiles

Let them book. Know who booked.

The booking page fills the calendar, and the customer who filled it is the customer everything else reads.

Online booking pagesCustomers pick a time that is genuinely open and get a calendar file for it.
Customer profilesContact details, visits, bookings, points, gift cards and consent on one profile.
Segments from bookingsWho booked, what they booked and when is part of the record a segment reads.

One customer record

Payments, bookings and marketing read the same customer.

A card terminal, a booking app and a mailing tool normally never speak. In Batch they write to one profile, so a campaign starts from what the customer actually did.

PaymentsEvery sale lands on the profileVisits, points earned, gift card balance, and the receipt that went out.
BookingsEvery booking tooWhat was booked, when, and what is coming up next.
MarketingSo the campaign knows themSegments and consent read that same record, not a spreadsheet.

Batch.Harbor & PineIllustration

Priya S.Customer since March

One week, one record

Booked Saturday’s tastingBooking page · added to her calendarMon
Paid at the counterPoints earned on the saleTue
Joined the Regulars segmentReached ten visitsWed
Received Friday’s textOpted in to textsFri
Redeemed a gift cardWeekend promotion applied at checkoutSat

Marketing, module by module

Marketing in Batch

Start with the customers you already have.

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Marketing that starts from what actually happened.

What marketing in Batch can do

Send to an audience, not to a list somebody exported.

Reasons to return, applied at the counter.

Let them book. Know who booked.

Payments, bookings and marketing read the same customer.

Start with the customers you already have.

Marketing that starts from what actually happened.

What marketing in Batch can do

Send to an audience, not to a list somebody exported.

Reasons to return, applied at the counter.

Let them book. Know who booked.

Payments, bookings and marketing read the same customer.

Start with the customers you already have.